Do you have a brand+business vision statement? If so, write it here. If not, take some time now to craft one! Your vision statement articulates, in just a few sentences, what you want to accomplish with your business, and for whom.
What do you want people to feel when they think about your brand+business? How do you want your audience to react to your brand's presence?
Are there any specific words or phrases you like to use often when describing your brand and business?
Are there any specific words or phrases that you like to/try to avoid when talking about your brand and business?
Name 3 brands that you admire. What do you love or admire most about them? *
When your dream client first comes to you, what are they struggling with and how are they feeling? What is their current situation? What are they going through, right now? (I find that sometimes it helps to write this part from the perspective of your dream client -- ex. I'm struggling with..., I've been feeling like..., I feel so lost with... , etc.)
What do they want most?
What's your message to them, right here, right now? What do you want them to know, right where they're at? (Write them a little love letter, don't overthink it!)
What is your absolute favorite thing about your work/what you do? Tell me everything about that favorite thing and why it's your favorite.
What lights you up?
What breaks your heart?
What values are most important to your brand?
What is your WHY? Why are you doing the work you're doing?
What are your specific goals for this mentorship program and for taking your life and business to the next level?
What has kept you from accomplishing these goals in the past?
What is your non-negotiable goal for our time together?
What specifically do you want from me as your mentor throughout this process?
What surprised, inspired, or stood out to you as you were answering the questions above?
Is there anything else that you want to share with me?
Thank you so much for taking the time to fill out the Brand Voice Questionnaire - you're